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PRESS RELEASE

Award-winning Video Production Company in Melbourne, Creativa, Creates Personalised Experiences through Animation Video Production

The video production company in Melbourne aims to heighten audience participation with their personalised video experiences. With an increase in video-based marketing strategies amidst the digital wave brought on by the pandemic, Creativa sets its eyes on catering to the surge in demand for visual stories.


Melbourne, Australia, 15 June 2021 - Creativa, Melbourne-based multi award-winning animation and video production studio, today announced its renewed commitment to creating personalised experiences for its clients through animation video production. The corporate video production company is a team of full-time, in-house content professionals with decades of experience who create interactive multimedia experiences that level up audience engagement. On the back of a tough year for businesses who carried on with its services despite the economic downturn, Creativa recognises the perpetual need of companies to tell visual stories and aims to continue to cater to that demand.


Creativa specialises in creating content that engages Australian audiences and does so by using accurate data and technology to deliver a personalised and interactive video. This personalised video production process is available for Creativa’s extensive list of clients including corporate businesses, training facilities, educators, and educational facilities. Aside from this, the animation and video production studio also specialises in creating explainer videos, TV advertisements, and brand videos through live footage as well as augmented reality (AR) video. With the AR and virtual reality (VR) global market estimated to reach US$20.8 billion by 2023, Creativa’s animation and video production services are set for a bigger market.


“Creating interactive visual brand stories is the crux of our business. Whether it's heart-warming videos that connect people, delightful animations that inspire, or personalised, interactive multimedia experiences that involve audience participation, our talented team is here to realise it. For Creativa, it's not just about the final edit, but also our clients’ video production and animation journey,” said David Tipton, Creativa's Marketing Manager.


According to Wyzowl’s 2021 Video Marketing Statistics Report, 85% of its survey respondents say they use video as a marketing tool, and 92% of them say video is an important part of their marketing strategy. The most commonly created type of videos are explainer videos, which takes up 73%, followed by social media videos at 67%. The Report also revealed that the number of businesses who use video as a marketing tool has increased by 41% since 2016. 


Despite the government lockdowns and strict COVID-19 restrictions over the past year, Creativa delivered multiple Horizon Award-winning videos and animations. They include promotional video “Love is not Enough” for Advanced Care Planning Australia, short documentary “Budj Bim” for the Department of Environment, Land, Water and Planning, as well as animated video “Imagine a World” for The International Federation for Emergency Medicine, which were all Gold award winners. 


“We’re incredibly grateful to receive recognition through these awards, but are more thankful to the clients who stuck with us through a tumultuous year to make these projects a reality. At Creativa, we thrive on listening to our clients’ needs by working together and taking care of their vision from start to finish. I believe that together, we can do something wonderful, and this has been proven by our results and achievements,” continued Tipton.

 

Creativa provides complete services such as managing local crews across the country for its clients directly or for agencies nationwide. With video and animation studios across Perth, Adelaide, Canberra, Sydney, and Brisbane, the video production company manages all coordination as part of realising its clients’ vision.


For more information on Creativa’s award-winning videos, see complete list here. For an in-depth explanation of its services, see the company’s website, call <redacted number>, or drop an email to <redacted email address>. 

 

About Creativa 

Creativa was created in 2009 and is now one of Melbourne’s most innovative animation and video production studios. The studio provides complete video production and animation services for clients directly or for agencies nationwide, specialising in creating content that engages audiences.


Media Contact

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Published here after light edits by the client.

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